SurveyDigital - research techniques
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SurveyDigital - Research Techniques

SurveyDigital uses the following techniques for its research projects.

  • Desk research - using a variety of research tools and partnerships in order to provide as full a picture as possible for the client
  • Data segmentation - developing data sets to specified criteria, particularly for the purposes of sampling
  • Web surveys - easy to use, easy to access and with the benefit of immediate datacapture
  • Postal surveys - including design, print, mail-merge, packing, post, reply-paid envelopes and collation of responses
  • Mobile phone surveys - capturing real-time responses from customers, employees or other survey groups
  • Multi-lingual surveys - addressing potential respondents in a number of European languages, yet collating all responses together in a single data set
  • Telephone focus groups - delving deeper into issues identified in questionnaires, with a maximum of 10 participants, using a freephone number
  • Interviewing - a structured, in-depth examination of issues from the respondent's point of view
  • Case studies - clear, concise and readable overviews of relevant topics for a wide variety of audiences

Discover more about SurveyDigital's specialist research market.

 
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